This is Froozy

Real fruit
real crrrunch

Most snacks make you choose between tasty and healthy. Froozy refuses that trade-off: we take real, ripe fruit and remove only the water. All the flavour, all the fibre and that unmistakable crrrunch simply stay. How do we do it? Scroll on and find out.

A piece of freeze-dried pineapple A large freeze-dried strawberry up close
Crrrunchyyou hear it in every bite
Full of fibrenothing is lost
Full of nutrientsvitamins stay in

Ready for the crrrunch? One bite and the flavour takes over.

History

Age-old fruit, crunchy new

People have preserved fruit for thousands of years by drying it, from raisins to figs. We refined that age-old craft into a premium experience: freeze drying pulls out the water without any heat, so the flavour turns more intense, the fibre and vitamins stay put, and an irresistible crrrunch is born.

  1. Age-old

    Fruit has long been rich in vitamins and fibre. But how do we make it even more irresistible?

  2. The trick

    It began with cold: we froze the fruit deep below zero, in search of something more refined.

  3. The twist

    No heat, just a vacuum that draws it bone-dry. The water leaves, the crrrunch arrives, everything stays.

  4. Froozy

    And so Froozy was born: freeze-dried fruit in bags full of crrrunch. Nothing added, everything kept.